Digital Marketer
&
Perf
mance
Marketer
#
GTM Strategy Executed
I am a Professional Digital Marketer and Performance Marketer. with 6+ years of experience in building demand generation, lead generation International + India (Tier 1, 2) campaigns, and digital strategies for B2B and IT industries. At Servosys Solutions, I used to handle performance marketing and social media management, scaling engagement by 120% and optimizing CPL across LinkedIn Ads, Google Ads, Microsoft Ads, Meta Ads & X Ads etc.
- GET IN TOUCH WITH ME
I see marketing as a bridge between technology and people. I enjoy creating content with strategy, campaigns, and experiences that make complex products easy to understand and adopt. Leading cross-functional teams and working with external partners has sharpened my ability to deliver consistent results while shaping strong brand presence, while considering company vision & mission.
Years Experience
GTM Strategy Executed
Demand + Direct Lead Generating Y-o-Y*
What I Do !
Performance Marketing
Optimized LinkedIn Ads, Google Ads & X Ads to achieve 84% lower CPL and stronger lead quality.
Social Media Management
Increased engagement by 120% and built strong digital presence across LinkedIn, Achieved by combining content strategy, analytics, and creative storytelling.
Webinar + Event Promotion
Generated 200+ leads from high-impact BFSI webinars and industry-leading events.
SEO & Data - Driven Strategies
Increased web visibility by aligning SEO on-page optimization and research-backed content, with user intent and business goals.
Research
Conducted in-depth market research, delivered insights that improved targeting accuracy and reduced marketing spend.
REQUEST FOR MORE
Give me feedback, I really enjoy learning new things
Special Skills
I am very open to learn new things
I believe skills are built over time through practice, adaptability & curiosity. Every challenge helps me refine performance marketing, lead generation, social media, webinar, SEO strategies & research expertise. I stay committed to learning new tools, exploring emerging platforms, and applying insights to deliver meaningful outcomes while improving day by day.
Performance Marketing
90%
Lead Generation
80%
Social Media Management
90%
Webinar + Event Promotion
85%
Marketing Automation
85%
Search Engine Optimization
75%
Keyword Research
90%
Competitor Research
90%
Designing & CMS
75%
Content Ideation
90%
SERVOSYS SOLUTIONS
Sr. Digital Marketing Specialist
2024 - Present
Infinity Advertising & iTechAxis IT Pvt. Ltd.
Digital Marketing Specialist
2023 -2024
AkROS DESIGNS Pvt. LTD.
Digital Marketing Executive
2020 - 2022
Global tech solutions pvt. ltd.
International Account Executive (APAC)
2018
My Experiences
Let's work together, I'm open for part time / freelance
With 6+ years of experience in digital marketing, I have worked across organic & paid International + India (Tier 1,2) campaigns, SEO, social media, and demand generation. From agency roles to leading marketing at Servosys Solutions, each step has strengthened my adaptability, problem-solving, and ability to align business goals with measurable digital outcomes.
M J P R U, Bareilly
MBA - Marketing
2021 - 2023
Dr. A P J ABDUL KALAM UNIVERISTY, LKO
B.Tech - Mechanical Engineering
2015 - 2019
My Education
I built my foundation with an MBA in Marketing
I completed my MBA in Marketing, which gave me a strong base in strategy, branding, and analytics. Beyond academics, I keep expanding my knowledge through certifications, industry events, and continuous learning to stay updated with evolving digital and marketing trends.
LinkedIn Marketing Expert
LinkedIn Marketing Strategy
LinkedIn Marketing Fundamentals
LinkedIn Content & Creative Design
LinkedIn Marketing Measurement
LinkedIn Sales Navigator
2025
Digital Marketing with Google Tools
Search Ads Specialist
2025
MICROSOFT
Microsoft Advertising Expert
Search + Display + Retail Ads Specialist
2025
SEMRUSH
Keyword Research Essential
Crafting a Winning SEO - Strategy
2025
UDEMY
Digital Marketing Complete Course 27 in 1
My Certification
I invest in certifications to stay ahead in digital marketing journey
I have pursued multiple certifications to stay current with digital trends and tools. I hold certifications from LinkedIn, Google, Microsoft, Semrush and Udemy, covering areas like performance marketing, SEO, analytics, and content strategy. These programs sharpen my skills and help me apply industry knowledge effectively.
Achievements
Proven outcomes across digital campaigns and performance-driven marketing strategies, enabling measurable business growth. Successfully delivered consistent Y-o-Y improvements in lead generation and engagement, with performance peaks achieved when all operations and campaigns were aligned as per monthly plan.
*Note: The Y-o-Y lead growth directly depended on simultaneous execution of planned operations, and the achievement numbers were realized when every element—from campaigns to operations with the planned budget — worked in sync.
Testimonials
Over the years, I had the privilege of working with inspiring leadership, colleagues, and clients. Their words reflect the collaboration, results, and impact we have achieved together.Here are a few of their thoughts on my work.

Head of Marketing - (Servosys Solutions)
Working with Shubham is an asset, and that too; not only for the team but for the whole organization. His zeal of learning new things and applying his knowledge makes him the perfect "Go-Getter". I cherish his positivity towards doing new things, and appreciate his efforts of achieving more than the expected. His attitude during the challenging time-lines/tasks sets him apart from everybody else.

DGM - HR (Servosys Solutions)
I appreciate Shubham for his dedication and creativity in the marketing team. He consistently brings fresh ideas to campaigns and handles his responsibilities with professionalism and precision. His collaborative nature and eagerness to learn make him a valuable team member.

DIRECTOR - (Akros Designs)
Shubham's journey with us at Akros Designs and quickly grew into his role. He learned fast, handled different platforms with ease, and showed a lot of initiative. His willingness to take on challenges and find solutions made a real difference to our projects.

CEO - (Infinity Advertising & ItechAxis IT)
At Infinity Advertising, Shubham worked closely with clients and always kept their needs front and center. He had a clear way of communicating that helped avoid confusion and built strong client relationships. I found him dependable and focused on delivering what was promised.

Co-Founder - (The SEO Byte)
I’ve worked with Shubham on multiple performance marketing and social media projects, and he consistently delivers results. He’s proactive, communicative, and focused on driving real growth — a reliable professional I’d gladly recommend.
